They have a right to know that " light " and " mild " branding is misleading.

Descriptions such as low tar, mild and light must in future be banned.

I also support a ban on misleading messages, such as   'mild'   and   'light'  .

There are countries which have taken rather mild measures and others which have acted more energetically.

People have been hooked on the idea that   'mild'   and   'low tar'   cigarettes are healthier.

We have to be a little more lenient there.

It was a rather bland speech about what we could all do and how marvellous that would be.

All these carrots of encouragement are bland without the stick of a statutory right to interest.

It is too blunt an instrument, in such a complex process as the one we witnessed in Zimbabwe.

Some may find the language in my report blunt and it is certainly intended to be clear and unambiguous.

No one who has met him could forget his smile and gentle nature.

As to gentle and homeopathic medicines, these attract me but also leave me sceptical.

It cannot be a soft option.

27198 But a soft landing does seem possible.

Nor can we make distinctions between soft and hard drugs.

Moreover, every politician has a soft spot for small and medium - sized enterprises.

Only the soft drinks multinationals and foodstuffs industry stand to gain from liberalisation.

They are often sweet as candy and very beautifully contrived.

I do not support this report which far from being sweet, leaves a rather bitter taste.

That is, without doubt, too short, too sweet and too little.

It has capitulated before the interests and the sweet - voiced lobbying of the sugar industry.

Let us call this a negative tender franchise.

This is still a rather tender sapling which needs our undivided attention.

Israel will be able to participate straight away in invitations to tender for specific programmes.

They are often sweet as candy and very beautifully contrived.

Even the private charitable organisations and their soup kitchens appear to be needed again.

So our own message is not compassionate but political.

I sincerely hope that their compassionate proposals can stand the test of legislation.